I like making good things with good people.

This means work that’s not only effective, but offers genuine value in the wider world. Until recently I did this at The Brooklyn Brothers as head of strategy and a member of the management team. Thanks to the gifted people I was able to roll my sleeves up with, I not only led earned-first work that defined the most awarded period in the agency’s history, but also set a vision for the business that saw it recognised as one of Campaign’s Top 5 Global Creative Agencies.

I also believe that the best creativity has diversity at its core and led a team that designed the industry-leading Night School programme for which I was privileged enough to be shortlisted for the IPA’s 2022 iList.

Prior to Brooklyn, I ran the global consultancy division of Contagious - partnering brands such as Nike, Heineken, Google and Louis Vuitton to deconstruct brilliant work and build capabilities to achieve creative excellence.

I now consult on creative & brand strategy for a diverse selection of businesses, from management consultancies and innovation studios to creative agencies and production companies. If you work somewhere like this or even better, somewhere different, I’d love to chat.

will.sansom@gmail.com